The Rum Club


Spirit of Tiki Launches in London

Written by Pete on . Posted in Rum Chat

Aloha London!  

When: 14 & 15th August 2016
Where: Beach 338, 
338 Boord Street
London SE10 0PF 
The US (of A) can quite rightly claim the ownership of tiki and whilst the Brits and others around the world have done their best and quite often, done extremely well at making it their own, they can never claim it’s place of birth. Donn Beach and Trader Vic started a craze that has found its way to the modern day. In fact, the tiki subculture is in very good health – not since its heyday has the drinks scene seen so many new tiki bars opening around the world. But with the exception of one or two events, the US enjoys so many tiki celebrations it verges on the sickening. Tiki Oasis, Tiki Con and the Hukilau to name but a few. Fortunately, the UK in its own small way is getting a foothold – this summer, The Spirit of Tiki hits the ground running in London.
Time will tell if the festival becomes anything like the geek-fest that the Americans enjoy – but I have my fingers crossed that luminaries like Beachbumm Berry, Martin Cate and Sven Kirsten will be presenting at the Spirit of Tiki in the future.
For the time being, here’s how you can get involved! 
Spirit of Tiki
Press Release: A brand new two-day summer party celebrating the true essence of Tiki Culture is coming to the heart of London! Tropical vibes will set the tone for drinking delicious rum cocktails, enjoying exotica music and taking it easy on a huge sandy beach.
Created in conjunction with Mahiki London, the enormous outdoor beach will be surrounded by a village of 15 Tiki bars – each showcasing their own signature cocktails, available for just £5.
With high profile brands such as Bacardi, Mount Gay and Pusser’s, there’s no doubt the cocktails will be outstanding. Expect to taste refreshing and juicy Pina Coladas, Mai Tai’s, Zombies and Hurricanes all while tucking into Caribbean BBQ food. With hula dancers, limbo, fire breathers, and drummers grab your picnic mats and beach towels to spread out, sit back and enjoy the vibes. 
Tickets are available for pre-order now for just £15 and include;
  • Entry to the event
  • Your very own Tiki mug to use and take home 
  • A complimentary drink on arrival
Spirit of Tiki has been created by three of the biggest names in rum; Georgi Radev, bar manager of Mahiki, Roger Barnes, life-long rum aficionado and Ian Burrell, global ambassador for the spirit as a whole – who have each brought their knowledge, love and passion to create something new and exciting for the city. 
  • Sunday 14th August (Midday-5pm)
  • Sunday 14th August  (6pm -11pm)
  • Monday 15th August  (Midday-5pm)
  • Monday 15th August  (6pm-11pm)
  • Beach 338 
  • 338 Boord Street. Greenwich, London SE10 0PF 
  • Nearest Tube – North Greenwich
Studio 338 is a multi-purpose events space on the Greenwich Peninsula, very close to major landmarks such as the O2 Centre, The Emirates Airline and Canary Wharf. For Summer 2016 Studio 338 hosts London's first large full scale beach arena which comes equipped with 180 tonnes of imported sand covering 600 square metres, wooden decking surround, 2 beach bars, BBQ, hammocks, cabanas, and detachable sail covers should the weather continue to be temperamental.

Rum Databank: The Spirit of Tiki
Country of Origin: UK
Age: 1st Year!

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